MInsight provides solutions and holistic communications strategies for local and international organisations. We have a track record of designing organisation-specific communications strategies for various local and international business entities, social and food security initiatives, and tourism bodies among others.
Sustaining Media through Socially Responsible Advertising
Our strength is our global media network. MInsight is connected to a network of professional journalists globally, who specialise in reporting on everything from migration, elections to breaking news.
Over the past three years, MInsight has helped amplify narratives around key global issues through strategic media partnerships. These partnerships are designed to enable media organisations highlight insights, narratives and developments in various business and societal sectors that do not always make it into the daily news feed.
In our work as MInsight, we have for instance, promoted and supported reportage and media coverage on the work of the African Continental Free Trade Area, redirecting and reshaping narratives about migration in Southern Africa. We have also created strategic communications programmes specially conceptualised to position clients to be sought after thought leaders.
